Automatically detect, dispute, and defend against fake reviews across every location.
When fake reviews distort perception, customers hesitate and rankings slip.
GatherUp’s Review Defense protects credibility so visibility and customer growth build over time.
In today’s digital marketplace, your agency’s value is tied to one thing: your client’s reputation. But what happens when that reputation is under attack?
Fake reviews are now responsible for over $152 billion in lost revenue annually—draining businesses of credibility, visibility, and sales opportunities1.
This silent epidemic is one of the biggest threats to consumer trust in the digital economy.
Fake reviews create the wrong first impression and first impressions stick.
When inaccurate or malicious reviews show up on your listings, customers hesitate. They
question credibility. They move on. And search engines take notice too.
Over time, fake reviews can:
For brands and agencies, the impact scales fast. One bad actor can affect dozens, or hundreds, of locations, making reputation harder to manage and even harder to defend manually.
That’s why reacting after the damage is done isn’t enough. Protecting trust requires stopping fake reviews before they distort perception, rankings, and performance.
At scale, reputation isn’t just something you manage. It’s something you have to defend.
For one multi-location healthcare provider, fake reviews were doing real damage.
Competitors were inflating visibility with fraudulent 5-star reviews, while fake 1-star attacks distorted public perception and search rankings at a key location. Despite strong patient care, trust and visibility were slipping.
Within 90 days of activating GatherUp’s Review Defense, the brand reversed the impact.
Suspicious reviews were flagged and removed, competitor fraud was challenged, and authentic review activity surged—restoring trust, improving local visibility, and putting growth back on solid ground.
The result wasn’t just cleaner listings. It was a measurable shift in how customers and search engines perceived the brand.
Monitoring shows you the damage after it’s done.
Fake reviews can spread quickly, distorting first impressions, influencing rankings, and pushing customers elsewhere before teams even know there’s a problem. By the time a bad review is spotted manually, the damage is often already done.
Protecting trust at scale requires more than visibility. It requires detecting suspicious activity as it happens, understanding where it’s coming from, and taking action before perception and performance take a hit.
That’s the difference between reacting to damage and preventing it.
Price:
($300 per month per location)
Reputation attacks are no longer hypothetical—they’re happening every day, across industries, and often without warning. The Integrity Plan is purpose-built to protect your clients from the most damaging fake review tactics, including:
Spammy, malicious 1-star reviews left by bots, disgruntled customers, or competitors trying to sabotage local rankings
Competitors purchasing fake 5-star reviews to inflate their own profiles while paying for 1-star reviews to appear on yours
Review bombing campaigns targeting specific locations, service lines, or seasonal offerings
Coordinated review pods using AI-generated content and fake accounts to game the system
Review recycling tactics, where identical reviews are posted across multiple businesses to falsely boost credibility
These aren’t edge cases, they’re becoming part of the landscape. When fake reviews go unchecked, trust slips, customers hesitate, and competitors gain ground they didn’t earn. With GatherUp’s Review Defense solution, review fraud is detected and addressed before it distorts perception and performance.
If protecting your reputation and performance matters, this is the next step. Move beyond manual cleanup and reactive monitoring. Get a system designed to defend trust before it’s compromised.
