Smarter Reputation Management Starts Here
Build, manage, and defend your clients’ online reputation-while improving results and scaling your agency. This resource hub is built for digital agencies ready to grow, whether you’re just exploring or already a GatherUp partner.
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Turn Reputation into Revenue: 80% Margins, 2X Profit
See How Leading Agencies Are Building 80% Margin Services
Clean Juice Case Study
Discover how Clean Juice utilized GatherUp to gather customer feedback and insights, aiding their expansion to over 130 locations in under 7 years.
OneFirefly Case Study
Learn how OneFirefly partnered with GatherUp to transform online review management for over 200 clients, achieving 100% client retention.
US Storage Centers Uses Reviews to Win Business
Case study detailing how US Storage Centers (a self-storage company with 120+ locations) leveraged GatherUp to generate a surge in customer reviews and edge out competitors. Highlights a 167% increase in Google reviews and thousands of first-party reviews captured, strengthening the brand’s online reputation and customer trust.
How Displaying Reviews on Location Pages Improves Reviews, Ratings, and Business
Blog-based case study illustrating how Clean Juice (organic food & juice franchise) improved local SEO and customer engagement by embedding customer reviews on each location’s webpage. Demonstrates that franchise locations which displayed on-site reviews achieved higher review counts, better average ratings, and improved search rankings compared to those that did not.
45+ Online Review Statistics You Need to Know in 2025
An up-to-date compilation of statistics highlighting the importance of online reviews for consumers and businesses. Shows key data on consumer trust in reviews, review-reading habits, platform comparisons, and the influence of positive/negative reviews on purchase decisions and local SEO.
GatherUp's Most Frequently Asked Questions
This page provides answers to frequently asked questions about GatherUp's services, features, and platform usage.
Guide to Net Promoter Score (NPS)
Learn about Net Promoter Score (NPS), its calculation, and how it helps measure customer experience and predict business growth.
How to Get Started Quickly with GatherUp
A step-by-step guide to help you set up and start using GatherUp efficiently, covering account creation, review request flows, and customer addition.
GatherUp Insurance - Strengthen Your Online Reputation
Download the Insurance Agent's Guide to building a strong online reputation, covering review solicitation, response strategies, and KPI determination.
New Business Guide to Google Reviews
A comprehensive guide for new businesses on leveraging Google reviews to enhance visibility and customer trust.
Online Reputation Playbook for Digital Agencies
A playbook designed for digital agencies to build scalable reputation management services, turning reviews into a growth engine.
2024 Reputation Benchmarks - Online Review Trends Shaping Local Success
An analysis of over 15,000 locations to benchmark effective online reputation management and its impact on local marketing success.
Unlock the Power of Online Reputation - Customer Feedback Survey Templates
An in-depth study of over 23,000 businesses using GatherUp, revealing insights into reputation, review volume, star ratings, and Net Promoter Score (NPS).
SMS Marketing for Healthcare - A Comprehensive Guide
Download a guide on leveraging SMS communications in healthcare, including best practices and sample templates for patient engagement.
Why Reviews Are Your Agency's Next Growth Engine
Explore how agencies can turn reviews into a recurring revenue stream and enhance client trust and visibility.
Healthcare Online Reputation Benchmarks for 2024
New Business Guide to Google Reviews
A guide designed to help new or growing businesses launch a successful Google reviews strategy. Explains how Google reviews, ratings, and rankings work together to drive traffic, provides tips for generating more reviews, and advises how to handle Google’s filters and policies to ensure success.
Agency's Guide to Review Responses
In-depth guide for marketing agencies on optimizing client review response strategies. Covers the benefits of timely and personalized responses and how to use tools/automation (including GatherUp’s platform and AI) to streamline review management. Also addresses special topics like HIPAA-compliant replies and AI transparency, enabling agencies to offer reputation management services without overburdening their team.
Optimizing Your Google Business Profile for Multi-Locations & Franchises
Tactical guide co-created with Whitespark’s Darren Shaw, offering 12 practical tips to optimize Google Business Profile (GBP) listings across multiple locations. Helps franchises and multi-location businesses improve local search rankings and increase customer conversions through better GBP management and consistency.
Beyond the Stars - How American Consumers Use Reviews to Choose Local Businesses
Explore findings from a survey of over 1,200 Americans on how online reviews influence their decisions when selecting local businesses.
SmartReply - Al-Generated Review Responses
Learn about SmartReply, an AI tool that generates customized review responses, saving time and improving brand trust.
Customizable Quick Start Guide for Whitelabels
Customize our Quick Start Guide to help onboard your clients effectively
How to Sell Reputation Management - a Handy Guide
Learn how to sell reputation management and bundle it as part of your Local SEO offering
Unbranded Reputation Management Flyer
Get this handy two-page flyer that explains how GatherUp works without our branding to support your whitelabel efforts
The Anatomy of a Sale - A Handy No-Fluff Guide for Agencies
A short internal sales‑enablement deck that guides GatherUp resellers through the opening, pitch, and close of a sales conversation so they can confidently position and sell the platform.
Reselling GatherUp - 3 Ways to Deliver Reputation Management for Profit
A concise playbook that teaches agencies how to package, price, and profit from reselling GatherUp’s reputation‑management platform.
Complete Whitelabel Features Document
Tailor this detailed datasheet explaining your reputation management platform to your clients.
Agency Prospecting Guide + Email Scripts
This guide helps digital agencies turn GatherUp’s Reputation Scorecard into a powerful prospecting tool—complete with data explanations, sales messaging, and customizable outreach templates.
Back to Local SEO Basics for Digital Agencies
Between AI search, disappearing clicks, and clients asking “Why am I not #1?”, it’s easy to forget that the fundamentals still drive the biggest impact. This free webinar is your chance to recalibrate.
Customer Feedback Survey Templates
Use these customer feedback survey templates and targeted questions to learn from your customers and improve the customer experience.
Turn Skepticism into Sales: Master the Pitch for Reputation Management Services
A tactical guide for agencies on how to pitch review management services with confidence, clarity, and compelling ROI
AmpUp 2025 - Join the GatherUp Customer & Digital Agency Virtual Conference
Register for AmpUp 2025, a virtual conference for digital marketers, SEO professionals, and agencies to enhance reputation management and SEO strategies.
Back to School for Digital Marketing Agencies - Free Virtual Event
Access recordings from the "Back to School for Digital Agencies" event, offering insights on local SEO trends, client satisfaction, and agency growth.
Future-Proof Your Local SEO Strategy
Learn how generative AI is transforming local search and what businesses can do to adapt their SEO strategies accordingly.
Fast, Effective Review Responses
Equip yourself with tools and best practices to create personalized review responses efficiently.
How To Al-Proof Your Rankings With Reviews
Discover how user-generated reviews can protect your business from AI-driven search changes and algorithm updates.
Optimizing Your Google Business Profile for Multi-Locations & Franchises
Gain insights from local SEO expert Darren Shaw on optimizing Google Business Profiles to improve local search rankings and conversions.
Unlock the Power of Online Reputation
An in-depth study of over 23,000 businesses using GatherUp, revealing insights into reputation, review volume, star ratings, and Net Promoter Score (NPS).
Protect Your Clients from Fake Reviews - How Agencies Can Safeguard Reputation
Learn about the new FTC regulations and strategies for digital agencies to protect clients from fake reviews.
Thank You for Registering - Watch AmpUp 2025 On Demand
Access recordings from AmpUp 2025, covering sessions on reputation management, local SEO, and AI-driven customer engagement.
Scaling Reputation Management: Effective Growth, Nurture & Retention Programs
Learn strategies to build a solid foundation for growth, acquire customers, and retain long-term success in reputation management.
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