Reputation Management Features

Get more reviews
and spend less time managing them.

Send review requests automatically, monitor customer feedback, respond with AI assistance, uncover recurring themes, and share customer reviews from one place.

Review requests

Keep review requests moving without relying on staff memory.

Add customers individually, upload a list, or connect GatherUp to your CRM, POS, or other customer software. Trigger review requests automatically after a purchase or service, while the experience is still fresh.

Email requests

Send branded review requests and automatic reminders. Add your logo to emails and feedback landing pages for a consistent customer experience.

SMS requests

Send review requests by text so customers can share feedback from their phone. Use SMS alongside email to fit the way your business already communicates.

74%

of consumers only care about reviews written in the last three months.1

Automatic review requestsA concept illustration: a completed purchase at the point of sale triggers a branded email review request and an SMS review request. Not an actual product screen.Point of salePurchase completedRequest sent automaticallyYour logoHow was your visit?Leave a reviewGreat service!SMS request
Review monitoring in one placeA concept illustration: reviews from Google, Facebook, Tripadvisor and more than 100 sites in one feed, with reply buttons on supported reviews and a rating alert sent to the team. Not an actual product screen.All reviewsGoogleFacebookTripadvisor100+ sitesGoogleReplyFacebookReplyTripadvisorRating alertSent to your team

Review monitoring

See reviews from more than 100 sites in one place.

Monitor Google, Facebook, Glassdoor, OpenTable, Indeed, and the review sites that matter to your industry. Bring new reviews into GatherUp instead of checking each site separately.

Centralized monitoring

Review feedback from across the web in one place and focus on what needs attention.

In-platform replies

Respond to supported Google, Facebook, and first-party reviews without moving between platforms.

Custom notifications

Set alerts based on review rating, Net Promoter Score, review source, or summary schedule so the right feedback reaches your team.

Monitor reviews on more than 100 sites, including

google
facebook
tripadvisor
trustpilot
bbb
webmd
cars com
avvo

AI review responses

Automate routine replies. Keep your team involved where judgment matters.

Use AI across your review-response workflow without treating every review the same. Automatically respond to positive reviews, bring reviews requiring more care to your team, and generate an editable reply whenever you need one.

Customize the prompts that guide AI-generated responses, or upload pre-approved templates when your team wants tighter control over the exact language used. Use each tool separately or combine them to cover more reviews with less repetitive work.

One workflow, different levels of attention

1

Most reviews

Automatic positive-review coverage

Let AutoReply or Auto Reply Templates handle qualifying positive reviews at scale.

AutoReply

Publishes personalized replies to qualifying positive reviews automatically.

Google and Facebook

Your rating threshold

Custom prompt

Publishes automatically

or

Auto Reply Templates

Automates positive-review replies using only language your team has approved.

Up to 50 templates

Pre-approved language

Publishes automatically

2

Reviews requiring closer attention

Inbox-based human review

Use Suggested Reply to bring AI-drafted responses to your team for human review.

Suggested Reply

Brings AI-drafted replies to your inbox for a quick human check.

Daily, weekly, or as reviews arrive

Approve, edit, or dismiss

Publish supported replies from email

3

Individual reviews and exceptions

On-demand response

Turn to SmartReply whenever someone needs to respond in the moment.

SmartReply

Drafts a reply on demand whenever someone needs to respond right now.

In GatherUp, on demand

Review and edit before publishing

Insights and reporting

See what customers value and where experiences fall short.

Turn reviews, ratings, surveys, and direct feedback into a clearer view of the customer experience. Surface recurring themes, track performance, and give your team specific areas to build on or improve.

Insights and reportingA concept illustration: AI insights rank recurring themes from feedback, a performance trend rises over time, and Smart Tags group feedback by topic. Not an actual product screen.AI insightsFriendly staffEasy bookingWait timesPerformanceSmart TagsServicePricing

AI-generated insights

Turn review and feedback data into clear analysis. Identify recurring strengths, service gaps, and customer experiences that need attention.

Performance reporting

See a real-time summary of a location’s Net Promoter Score, survey results, reviews, and request activity. Receive scheduled reports weekly or monthly.

Auto-Tagging and Smart Tags

Apply custom tags when selected keywords appear in feedback collected through GatherUp or reviews from other sites. Use AI-powered Smart Tags to identify common themes without creating every tag manually.

Review marketingA concept illustration: a review widget on a business website and a review turned into a social post graphic ready to share. Not an actual product screen.What customers sayShare to social

Review marketing

Show prospective customers why others choose your business.

Publish customer reviews on your website and turn them into posts for your social channels. Help prospective customers see what people consistently value before they decide where to go.

Review widgets

Display reviews collected through GatherUp and reviews from other sites on your website. Choose from multiple layouts and customization options to fit your design.

Social sharing

Turn customer reviews into custom graphics for Facebook, Google Posts, and Instagram. Select a review, create an image, and share or download it.

SMS campaigns

Send relevant offers to customers who have opted in.

Create promotional SMS campaigns for offers, updates, and reminders. Segment your audience, test messages, and schedule delivery to support repeat business.

Keep promotional campaigns separate from review requests. Use GatherUp’s SMS signup flow to ask eligible customers for written consent and provide required subscription and opt-out instructions.

Start with your next review request.

Try GatherUp’s review requests, monitoring, and response tools for your business.

More from GatherUp

Build a connected approach to your online reputation.

Reputation management is one part of GatherUp. Explore the other tools available to help customers find, trust, and choose your business.

Listings Management

Make your data trusted, authoritative, and AI-ready, so you show up wherever your next customer is searching.

Review Defense

Keep fake and policy-violating reviews from eroding the trust and visibility you’ve worked to earn.

Agency solutions

Deliver review management, listings, and Review Defense under your own brand and domain.

1. BrightLocal, Local Consumer Review Survey 2026. Source